Parcelvoy Integration

Connect Li2.ai touchpoints with Parcelvoy’s open-source multi-channel marketing platform to enable automated messaging, customer engagement workflows, and comprehensive marketing automation based on touchpoint interactions.
Hosted Parcelvoy Available: Access Parcelvoy through Li2.ai’s hosted service at engage.li2.ai to get started quickly with your marketing automation.

Integration Overview

Multi-Channel Marketing

Automated Messaging: Trigger email, SMS, and push notifications based on touchpoint interactions and user behavior.

Customer Engagement

Journey Automation: Create personalized customer journeys that respond to touchpoint data and engagement patterns.

Growth Analytics

Performance Tracking: Monitor campaign effectiveness and customer engagement across all marketing channels.

Open Source Platform

Flexible Solution: Leverage open-source marketing automation for complete control and customization.

Setting Up Parcelvoy Integration

Step 1: Get Your Parcelvoy API Key

1

Access Parcelvoy

Using Li2.ai Hosted Service:
  1. Visit engage.li2.ai
  2. Create your Parcelvoy account or log in to existing account
  3. Set up your marketing automation workspace
Using Self-Hosted Parcelvoy:
  • Access your own Parcelvoy installation
  • Navigate to your project settings
2

Generate API key

  1. Navigate to your Project Settings in Parcelvoy
  2. Find the API Keys or Integrations section
  3. Generate a new Secret API Key for Li2.ai integration
  4. Copy the API key for use in Li2.ai setup
  5. Keep this key secure as it provides access to your Parcelvoy data

Step 2: Configure Integration in Li2.ai

1

Access Parcelvoy integration

  1. Navigate to Integration in the Li2.ai sidebar
  2. Find the Parcelvoy integration card
  3. Click on the Parcelvoy integration to access configuration
  4. You’ll see the integration overview and setup options
2

Create integration connection

  1. Click “Create Integration” button
  2. The integration configuration dialog opens
  3. Fill in the required fields:
    • Name: Descriptive name for your integration (e.g., “Main Parcelvoy”)
    • API Key: Paste your Secret API Key from Parcelvoy
  4. Click “Save” to establish the connection
3

Verify connection

  1. Li2.ai will test the API connection automatically
  2. Successful connection will show in your integrations list
  3. You can now use Parcelvoy with your touchpoint campaigns
  4. The integration will appear under “All Integrations” section

Using Parcelvoy with Touchpoints

Automated Messaging Workflows

Integration Benefits

Data Flow and Attribution

How Data Flows from Li2.ai to Parcelvoy:
  • Contact Creation: New contacts automatically created from touchpoint interactions
  • Event Tracking: User interactions tracked as events in Parcelvoy
  • UTM Parameter Mapping: Campaign attribution data flows into Parcelvoy profiles
  • Geographic and Device Data: Rich user information enhances Parcelvoy segmentation

Marketing Automation Capabilities

Automated Sequences

Trigger-Based Campaigns: Automatically start email sequences, SMS campaigns, or push notifications based on touchpoint interactions.

Customer Segmentation

Advanced Targeting: Use touchpoint data to create sophisticated customer segments for personalized marketing.

Performance Analytics

Comprehensive Tracking: Monitor campaign performance across Li2.ai touchpoints and Parcelvoy messaging channels.

Growth Optimization

Data-Driven Growth: Optimize marketing campaigns based on integrated analytics from both platforms.

Best Practices

Integration Optimization

1

Plan your automation workflows

Strategy Development:
  • Define customer journey stages and touchpoint roles
  • Plan email sequences and messaging cadence
  • Set up segmentation criteria based on touchpoint behavior
  • Establish performance metrics and success criteria
2

Implement progressive enhancement

Gradual Implementation:
  • Start with simple email automation workflows
  • Add SMS and push notifications as needed
  • Implement advanced segmentation based on results
  • Scale successful campaigns and optimize underperforming ones
3

Monitor and optimize

Performance Management:
  • Track email open rates and click-through rates
  • Monitor touchpoint interaction to conversion rates
  • Analyze customer journey completion rates
  • Adjust automation rules based on performance data

Data Quality and Management

Maintaining Clean Data:
  • Use consistent UTM parameters in touchpoints for better attribution
  • Implement proper tagging strategies for campaign organization
  • Regular data audits to ensure integration accuracy
  • Monitor for duplicate contacts and data consistency issues

Troubleshooting


Getting Started Resources

Next Steps

Parcelvoy Documentation

Coming Soon: Detailed integration documentation and workflow examples will be available.

Li2.ai Hosted Service

Quick Start: Visit engage.li2.ai to set up your Parcelvoy account and generate API keys.

Support and Resources

Getting Help:
  • Li2.ai Support: Contact support for integration setup assistance
  • Parcelvoy Community: Access open-source community resources and documentation
  • Li2.ai Hosting: Dedicated support for hosted Parcelvoy service users
  • Integration Training: Webinars and tutorials for maximizing integration value


Ready to automate your marketing with Parcelvoy? Start at engage.li2.ai → or set up integration →